Proyecto de creación de negocio: aislantes térmicos a partir de productos ecológicos
Archivos
NO SE HA AUTORIZADO la consulta de los documentos asociados
Fecha
2024-06-03
Autores
Título de la revista
ISSN de la revista
Título del volumen
Editor
Jaén: Universidad de Jaén
Resumen
Para dar por finalizado el Máster en Administración de Empresas (MBA), se ha llevado a cabo un plan de creación de
un negocio dedicado a la fabricación y venta de aislantes tanto térmicos como acústicos, obtenidos a partir de
productos ecológicos, a fin de evaluar la viabilidad de la idea.
A lo largo del trabajo, se detalla la naturaleza del proyecto y la concepción de la propuesta empresarial, así como la
misión, visión y valores que queremos transmitir con AisLuque. También se realiza una minuciosa valoración
estratégica en la que se identifica cómo se encuentra actualmente el sector de los aislantes, unida a unos detallados
planes de operaciones, de marketing y de recursos humanos.
Concluimos el plan elaborando los estados financieros previsionales y, para observar si el proyecto es viable
económica y financieramente, se calculan los indicadores de VAN, TIR y plazo de recuperación.
To conclude the Master's in Business Administration (MBA), a plan has been implemented to create a business dedicated to manufacturing and selling both thermal and acoustic insulation made from eco-friendly products, in order to assess the feasibility of the idea. Throughout the work, the nature of the project and the conception of the business proposal are detailed, as well as the mission, vision, and values that we want to convey with AisLuque. A thorough strategic assessment is also carried out, identifying the current state of the insulation sector, along with detailed operational, marketing, and human resources plans. We conclude the plan by preparing forecasted financial statements, and to ascertain if the project is economically and financially viable, we calculate the indicators of NPV, IRR, and payback period.
To conclude the Master's in Business Administration (MBA), a plan has been implemented to create a business dedicated to manufacturing and selling both thermal and acoustic insulation made from eco-friendly products, in order to assess the feasibility of the idea. Throughout the work, the nature of the project and the conception of the business proposal are detailed, as well as the mission, vision, and values that we want to convey with AisLuque. A thorough strategic assessment is also carried out, identifying the current state of the insulation sector, along with detailed operational, marketing, and human resources plans. We conclude the plan by preparing forecasted financial statements, and to ascertain if the project is economically and financially viable, we calculate the indicators of NPV, IRR, and payback period.