LA APLICACIÓN DE LAS NUEVAS TECNOLOGÍAS PARA EL DESARROLLO ECONÓMICO-SOCIAL Y LOCAL IMPLANTADO EN LAS PYMES Y MICROEMPRESAS.
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2019-07
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Jaén: Universidad de Jaén
Resumen
[ES] La sociedad está cambiando, las nuevas generaciones traen consigo un nuevo chip adaptado a la era digital, la cual, está penetrando en nuestras vidas e instalándose en ellas a la velocidad de la luz. Esta nueva era, no solo está cambiando nuestra rutina diaria y la comunicación, sino que también ha entrado de manera imparable en nuestra manera de comprar, creando nuevas oportunidades de negocio y haciendo que los comercios tradicionales se reestructuren para adaptarse a este nuevo entorno digitalizado.
Este Trabajo de Fin de Grado (TFG), se centra en la caracterización de la ciudad de Linares como desarrollo económico-social y local para aplicación de las Nuevas Tecnologías en las PYMES y Microcempresas, trata de dar una visión y concienciar de porqué es necesario adaptar nuestro negocio al nuevo cambio social y empresarial que estamos viviendo en pleno siglo XXI.
[EN] Society is changing, new generations have to a new chip adapted to the digital era, the quality is penetrating our lives and is being installed in them at the speed of light. This new era, not only is changing our daily routine and communication, but we have also entered unstoppably in our way of buying, creating new business opportunities and traditional businesses are restructured to adapt to this new digital environment. This end-of-degree project, focuses on the characterization of the city of Linares as a socio-economic and local development for the application of New Technologies in SMEs and Micro-companies, it deals with a vision and awareness of what it is We need adapt our business to the new social and business change we are experiencing in the 21st century.
[EN] Society is changing, new generations have to a new chip adapted to the digital era, the quality is penetrating our lives and is being installed in them at the speed of light. This new era, not only is changing our daily routine and communication, but we have also entered unstoppably in our way of buying, creating new business opportunities and traditional businesses are restructured to adapt to this new digital environment. This end-of-degree project, focuses on the characterization of the city of Linares as a socio-economic and local development for the application of New Technologies in SMEs and Micro-companies, it deals with a vision and awareness of what it is We need adapt our business to the new social and business change we are experiencing in the 21st century.