LA REALIDAD AUMENTADA EN EL COMERCIO ELECTRÓNICO
Fecha
2019-01
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Jaén: Universidad de Jaén
Resumen
[ES] Este proyecto describe el concepto, funcionamiento y elementos de un sistema de realidad aumentada así como los beneficios e inconvenientes tanto para empresarios como para usuarios de esta tecnología.
También muestra como es posible implementar la realidad aumentada en un comercio electrónico y las posibilidades de este usando la realidad aumentada como herramienta.
Como objetivo principal en este proyecto se encuentra un análisis sobre la situación actual del m-commerce y del conocimiento actual de la realidad aumentada en España.
Se han analizado las previsiones de cara al futuro del mercado de ventas a través de la realidad aumentada y se muestra el futuro tecnológico de esta.
Finalmente, se exponen ejemplos de aplicaciones de realidad aumentada y se habla de las conclusiones, las cuales nos permiten ver que existe poco conocimiento de la realidad aumentada en España. Además, en un futuro próximo este mercado presenta unas expectativas muy altas.
[IN] This project describes the concept, operation and elements an augmented reality system. Also, the benefits and disadvantages for companies and users of this technology. It shows how you can implement augmented reality in an e-commerce, and the possibilities of a commerce using augmented reality like a tool. The main objective of this project is to analyze the current situation of m-commerce and the current knowledge about of augmented reality in Spain. Also, It has analyzed forecasts for the future of the sales market in augmented commerce. In addition, the technological future of this technology is shown. Finally, examples of augmented reality applications are exposed and we talk about the conclusions which shows us that augmented reality in Spain is not well known. In addition, this is a market with very high expectations during the next few years.
[IN] This project describes the concept, operation and elements an augmented reality system. Also, the benefits and disadvantages for companies and users of this technology. It shows how you can implement augmented reality in an e-commerce, and the possibilities of a commerce using augmented reality like a tool. The main objective of this project is to analyze the current situation of m-commerce and the current knowledge about of augmented reality in Spain. Also, It has analyzed forecasts for the future of the sales market in augmented commerce. In addition, the technological future of this technology is shown. Finally, examples of augmented reality applications are exposed and we talk about the conclusions which shows us that augmented reality in Spain is not well known. In addition, this is a market with very high expectations during the next few years.